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Why Do I Need a Domain Name?

Securing a domain name is a step toward using the Web to achieve success.

Even if you're not ready to build out a Web site, you can "park" your domain name until you're ready to develop your Web site. Having a Web site has become a standard element of a new business owner's marketing game plan.

Here are just a few reasons to consider:

- If you don't secure a domain name for your business, your competitors might get there first
Many people register domain names to make sure no one can trade on the name they've built for themselves.
- It's a smart investment to make for your future
Lots of people secure domain names now for the future when they'll have time to develop their ideas.
- Having a domain name is a way to get exposure for your business
If your business helps people save money on taxes, setting up a Web site using the words 'save money on taxes' will help you get greater exposure for your business using the Web as a marketing channel.

- What options exist to help me get my business online?
- How can I build a Web site?